There are two main types of search engine marketing: Search Engine Optimisation (SEO), and Pay-Per-Click (PPC).
Pay-Per-Click (PPC) can be very effective in a more competitive market as you can literally 'buy' the top position. It can also be an effective strategy for a new site which is working its way up the organic rankings. |
Su-Kai are experts in search engine optimisation. We have been researching, testing, experimenting and putting in to practice our expertise for well over 10 years - even before Google was created we optimised websites for WebCrawler, and other old favourites!
Our experts have met with industry leaders, including head engineers at Google HQ. We are fully up to date with all the latest organic search result algorithms theories and regularly lead the field with new ideas and findings.
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